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VANTRIX MEDIA PORTAL - VIDEO-ENABLE THE MOBILE INTERNET
Extend your brand reach by delivering premium and ad-supported video and audio from on-deck and off-deck mobile Internet sites, without the need for a custom media player or a client application.
Contact us at info@vantrix.com to learn more about Vantrix Media Portal
In the US alone there are more than 100 million wireless users who have a phone that can play video, and over 70 million users subscribed to wireless data plans that include web browsing.Yet, consumption of mobile video is hindered by painful content discovery and high cost, and media companies are often reluctant to feature video on their own mobile Internet sites because:
- Video delivery from mobile Internet sites requires handling many formats and codecs to ensure compatibility across many different devices
- Launching D2C mobile video products may create conflicts between media companies and their carrier partners
- Video advertising is still a nascent market, and dynamic mobile video ad insertion is technologically complex
- Media companies don’t want to build parallel content management systems from scratch for mobile
Vantrix Media Portal helps media companies maximize their brand reach by delivering video from on-deck and off-deck mobile Internet sites, with a user experience that is optimized for each phone and varying network conditions.
Vantrix Media Portal reuses existing Internet content management infrastructure of media companies and facilitates premium and ad-supported models that also add value for mobile operators by encouraging subscription to unlimited data plans.