Feb 16, 2009

Vantrix Launches Next Generation Converged Content and Profile Management System and Announces Commercial Deployment


Category: News
Posted by: admin

Following announcement of Tier One Converged Operator, Vantrix Media Profiler set to deploy 

Montreal, Canada and Barcelona, Spain - February 16, 2009 - Vantrix, the leading provider of content adaptation and optimization solutions for converged wireless, broadband and cable networks today announced it has launched Vantrix Media Profiler, a best in class solution that delivers complete converged content provisioning and management across any wireless, cable and broadband networks.

On the heels of the recent announcement of a multi-year tier one converged operator win, Vantrix is now announcing the launch and deployment of Vantrix Media Profiler. Operators today face the challenge of managing complex multimedia services across multiple screens. Launching or extending innovative services between wireless, PC and TV networks requires a deep understanding of content (streams, file based, stored, referenced), technology (broadband, linear analogue and digital TV, wireless) and end points (phones, PCs, TV / Set top boxes).

Vantrix Media Profiler is the latest edition to the suite of products that enables network operators and service providers to capitalize on this paradigm shift towards video convergence in a cost effective manner while opening new revenue opportunities.

Vantrix Media Profiler allows operators to manage subscriber and services by providing a seamless experience across screens. Its content management and discovery capabilities, together with its catalogue and rules and permission management provide a set of capabilities that are unique in this nascent converged market.,

Patrick Lopez, CMO of Vantrix comments:" Vantrix Media Profiler provides advanced functionalities such as the capacity to stop an on-demand program and resume it across TV, PC or mobile. We also ensure that subscribers get access to the personalized channel line up that is in their bundle. Additionally, advertisement management and insertion guarantees the introduction of targeted segments within live TV and VOD contents. These advanced services reflect the expertise and commitment of Vantrix to enable the best user experience in converged networks. We are delighted that our offering meets such interest and traction in the market."

Vantrix Media Profiler orchestrates the Blended Multimedia Experience for converged operators. Key features include:

Content Management & Discovery

Vantrix Media Profiler provides content storage and referencing and enables service discovery and selection of Video / Music On Demand, Advertising, User Generated Content, through WAP, Web, Electronic Programming Guide (EPG) and playlists.

Profiles Management

Vantrix Media Profiler manages subscriber, services and content profiles and metadata to enable the best user experience.

Rules and Permissions Management

Policy Decision Point for media delivery: Vantrix Media Profiler provides rules and permission management for service and subscriber access control to decide which customer has access to what services and contents under what circumstances.

For more information about Vantrix solutions and products for service providers, please visit www.vantrix.com.

ABOUT VANTRIX

Vantrix delivers the best multimedia customer experience on any network. The company offers a comprehensive suite of solutions that delivers any multimedia content to any device, focusing on the best possible user experience to drive consumer adoption of premium services like MMS, Mobile TV, User Generated Content and Video On Demand. Vantrix is headquartered in Montreal with offices in London and Dubai.

To learn more about Vantrix visit our new website at www.vantrix.com.

Media Contact:

Jeffrey Dillow / Randi Sussman
PAN Communications
+1 978-474-1900
vantrix@pancomm.com

Christina Park
Vantrix
+1 514 866 1717
Christina.Park@vantrix.com